I proudly wear the banner of Marketing Nerd, Designer and Data Junky. I’m a force multiplier who loves empowering people to make better use of their current technology.
Selecting the right consultant for your company is similar to finding the right employee for your team. Having the right experience and skill set is only part of the equation. You need to feel comfortable that the person you bring on—whether it’s for a few hours or a few days—has the right attitude and character for your company.
I invite you to review my LinkedIn profile
to understand my professional experience, but it may be more important to know who I am and how I work.
My background as a graphic designer is the foundation of my philosophy as a marketer. At its very heart, graphic design is about taking a complex idea and distilling it into something visually interesting and easily understood. A graphic designer must be a problem solver and a storyteller. This is what defines me as a marketer.
Marketing is always about problem-solving. The challenge for any business is to find the right audience and to share the right message at the right time in order to find customers for its goods or services. The challenge lies in using your resources (budget, talent, technology) in the most effective way possible to solve this basic problem.